News
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Conditioning and Detangling with Thirst Aid
Whether your hair is fine, thick, curly, straight, short or long, the chances are you’ve probably experienced the dreaded feeling of stepping out of the shower with dry locks and...
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Leave-In Conditioners: what are they and which is for me?
The battle to maintain hairs' moisture is one most of us are all far too familiar with. Cold winter air, central heating, air conditioning, over styling, dying your hair, all...
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Alcohols and why we use them.
At Noughty, we pride ourselves on being an inclusive brand, committed to offering exceptional performance at an accessible price. We choose to be transparent and informative about the strong values...
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Using plant extracts in natural haircare
Plant extracts are one of the best tools in the natural formulator’s arsenal. Some of the most potent activity a plant possesses is suspended in its cell walls. When we...
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Lifting the Lid: Haircare Myths Decoded- Silicones
Silicones; they’re the shiny, glassy, glossy polymers of the haircare world. Sound pretty damn amazing then, right? Well despite offering that undeniable (bordering on addictive) swishability factor, they can be...
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Understanding Your Curls
When it comes to tackling curls, knowledge is power. The climate, your shampoo and even your hairdresser are often blamed for a bad curl day, but the truth is that...
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The Down-Low on Build-Up
Build-up. It’s probably a word that you’ve heard a lot about. There’s a rising trend for ‘detoxing your hair’, but why do you need to do it and what exactly...
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Hair Myths Decoded
Busting those haircare hacks We’ve all heard a so called ‘hair hack’, whether it’s our grandmother’s advice on regular brushing, a school friend passing on a rumour, or wisdom overheard in...
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Banish damaged hair and split ends
We all need a little extra TLC from time to time. Your hair is no different. Our Intensive Care Leave-In Conditioner comes charging to the rescue of hair in need, to...
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Get the body you’ve always dreamed of
Fans of our Pumped Up range will know it gives you the body you’ve always dreamed of, without the hard work. It miraculously makes fine limp hair a thing of...
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Haircare Myths: Bursting the Bubble.
At Noughty we’re committed to telling the truth, suds and all, so we love to do a little myth busting. Let’s talk bubbles. Bubbles are beautiful, but somewhere along the...
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Noughty Secrets. Frizz Fighting.
Triumph in the battle against frizz and flyaways. We are all too familiar with the fight against frizz. We lust over smooth, shiny, tamed locks, but sadly our hair has...
